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Louder Co. consultants are business experts who work alongside you to maximize your operations, leverage AI, and improve performance. The success stories of our clients cover a range of industry sectors and diverse operational strategies.

Louder Co. consulting case studies are a window into how a community of solvers combine the strengths of people and technology to deliver profitable, and sustainable outcomes.


Case Study

Crafting an AI Strategy to Maximize Marketing Efficiency and Scalability

Client: AmeriLife

Our Role: Complete an AI Keynote + Workshop to identify strategic opportunity areas for AI adoption that will maximize efficiency and increase company satisfaction.
Services: AI Keynote + Workshop, Current State Assessment, AI Roadmap

The Challenge

AmeriLife stands at the forefront of providing essential insurance and retirement solutions, serving as a pivotal resource for individuals planning for a secure future. What sets the insurance provider apart is their vast marketing and distribution network. They not only offer customers valuable access to a nationwide network of agents and advisors but also deliver innovative marketing solutions for partners, affiliates, and agents.
The AmeriLife marketing organization was particularly interested in leveraging AI to enhance efficiency, optimize workflows, and foster an organizational environment that supports scaling. AmeriLife engaged Louder Co. to complete an AI Keynote + Workshop that introduces the transformative power of AI and uncovers operational opportunities to tackle pain points with technology.

The Solution

Louder Co.'s AI Keynote + Workshop is crafted to guide leaders and teams through the AI landscape, providing actionable recommendations to unlock productivity and profitably with AI tools. This is a great first step for businesses seeking AI solutions to scale their business but don't know where to start. Our role involves identifying 'quick win' projects for immediate benefits, and more extensive AI initiatives for long-term endeavors. Final recommendations are diverse in scope and involve preparing the company for AI adoption, implementation, and change management.
The initial phase of AmeriLife's AI Keynote + Workshop involved evaluating the organization's readiness for AI adoption through a series of tailored survey questions. The readiness assessment is crucial to ensure our final recommendations are carefully aligned with the client's preparedness levels, so the selected AI solutions are positioned for maximum impact.
Once the AI readiness assessment was completed, our team of experts conducted interviews with key stakeholders to gain an in-depth understanding of the marketing department's routine challenges, primary obstacles, and strategic goals. The valuable insights collected from these interview discussions were meticulously analyzed to distill key findings. In collaboration with AmeriLife, we prioritized the seven most critical pain points, selecting those with the greatest potential business impact. Louder Co. used these pain points to identify recommended solutions, including new AI software, rollout best practices and a strategic roadmap. The strategic roadmap provided a realistic timeline with a sequence of steps to successfully integrate the AI solutions.
The Assessment also featured a comprehensive ROI Analysis, highlighting the anticipated return on AI investment for Amerilife. The analysis not only assessed estimated time savings, but also the anticipated monetary benefits when completing the proposed AI strategic roadmap.

The Results

  • Identified 5 critical opportunity areas for AI implementation.
  • Identified 60,000 hours of increased capacity due to AI usage.
  • Developed a detailed AI Roadmap to ensure the successful selection, implementation, and change management of AI applications and tools.
  • Evaluated 16 tools to help scale and streamline marketing operations.
  • Completed an ROI Analysis to illustrate the company's overall return on AI investments.

How can Louder Co. maximize your operations, leverage AI, and improve performance?

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